The key performance indicators we look at are organic website traffic and search engine rankings. We will track this each month and report it to you. Generally, we expect an increase in website traffic and number of conversions. We will analyze how much web traffic you are getting, and how many visitors have taken the desired action (converted.)

It can take up to 6-12 months to get on the first page of search engines. It depends on how competitive your industry is and the keywords we are targeting. Our goal would be to show you monthly increases in your organic traffic and rankings.

There is a one-time setup fee. It is primarily for getting you setup on or end to run your campaign. We will set you up in our search engine systems, analytics systems, and other administrative tasks. We would also set up necessary advertising accounts for you.  Our Setup fee is $199

We will first gain an understanding of your business through a formal questionnaire. From there, we will perform keyword research to identify high traffic keywords that will be valuable for your business. To do this, we use the keyword planning tools that allow us to find keywords related to your business, the competition level, and how many times it is searched each month. Once we conclude our research, we will report to you our findings and recommendations.

We will first identify the keywords that we are going to target for your business. Once this has been identified, we will analyze the websites of competitors who are already ranking on the first page of Google. We would use tools that we have to analyze the structure of their websites, and we may be able to apply a similar strategy for your website.

Yes, if you have information that you would like us to write about you can send it to us. We can incorporate your ideas or content into the blogs we’re writing to make them even better.

Most small businesses post a weekly blog. Every business is different, so the volume of content, and/or number of blogs varies widely. The goal of content marketing is to drive more website traffic, build brand awareness, and increase engagement. So, the reasoning goes that the more content you post, the more chances you have to achieve these goals. Some small businesses post new content daily, whereas others send out emails every week or month. 

The content we create for you will be based on the answers you provide in the questionnaire regarding your target audience and the type of content you prefer. The strategy we come up with will spell out the approach we will take in terms of your email marketing campaigns, blog posts, advertisements, and etc. The content we produce will be submitted to you in advance for your review and approval. 

No, there is no need for you to provide us with any content. But if you already have content that you want us to use, we would be happy to incorporate it. Generally, we will prepare all the content.